Spot the hubris: A case of the pundit pot calling the Apple kettle black

And how many Kindle Fires has Amazon sold

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Much of Maxcer's suggestions boil down to chasing the Kindle Fire and the Surface, devices that sell far more poorly than the iPad by ridiculous margins. Certainly that's a winning strategy. The rest seems to involve trying to make the iPad an enterprise device. But the iPad already has something like 90 percent share in the enterprise.

In fact, if Apple had just broken down and created a keyboard cover like Microsoft's for the Surface Pro--no matter how embarrassing such a move would be--iPad sales would not have been down over the last few quarters. I firmly believe that. Why

Because there's a gas leak in your house Because you ate that expired yogurt and now you hear voices Because...