Nevales CEO: Our Target is 1 million Indian SMBs in the Next Five Years

As one of the largest managed service companies in the world, we sell the technology as a service. We currently offer security service, but we plan to introduce a few more cloud-based services in the near future. Our customers need not invest in IT staff. All our customers utilize our services on a managed model. We understand everything that happens at the customers' end. Once we identify a problem, we resolve it and send the solution across to our other customers. How many companies do that We translate all of customer inputs into actionable solutions, and this is our bread and butter. We have a different model, and they (other vendors) have a different model.

CW: What is your game plan to establish your footprint across the extensive geographic stretch of the Indian market

It will take some time for consumers and partners to understand the advanced technology we offer. We are seeding the market with our own sales efforts. We also work with channel partners who have domain expertise in verticals such as education, telecom, healthcare, retail, and manufacturing among others. We don't give a product to channels for them to just stock it. We don't want them to create artificial sales and struggle in the market. They can refer customers and make money.

Our sales staff primarily targets the metros at present. However, we're expecting our partners to expand our reach in tier 2 and tier 3 cities. All that a partner needs to do to deploy our solution is simply plugging the device with an IP; everything else is managed from the cloud. The sale can be pretty much closed in fifteen minutes. The comprehensive end-to-end support we provide means that the partner is not burdened with resolving support issues.

CW: What are the distinct features of the 'cloud-based security device' Nevales launched recently