Strategien


Knowledge Management

Knowledge Deposits

08.07.2002
Von Ann Toh

With e-learning, it aims to train a third more staff thanbefore. Standard Chartered's philosophy of celebratingindividual differences also extends to staff training.

Here, it encourages people to play up their strengths ratherthan train them according to a standard competency mode. "Itis important that an individual feels like an individual,rather than as a component of a big engine. It is onlythrough us feeling like we are treated as individuals thatwe will have the confidence and energy to perform," saysTsang. Finally, Standard Chartered takes pains to measurehow successful its courses are, using the Kirkpatrickfour-level evaluation model. "All our programmes areevaluated. We determine which programmes are level One, Two,Three and Four, at the beginning, and we involve ourevaluation team once the programme has been designed so thatwe can build the right metrics. We also do follow-upevaluation," says Tsang.

Zur Startseite